Victor Anandkumar, S; Dr.Francis,C A(Cochin University of Science and Technology., November , 2007)
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Abstract:
Information and Communication Technologies (ICTs) have a dramatic
impact on the tourism industry because they force this sector as a whole to
rethink the way in which it organises its business . In
the light of such rethinking within the tourism industry, this study has
focussed on the Small and Medium Tourism Enterprises (SMTEs) in two
island destinations, namely Mauritius and Andaman Islands, India.Suggestions. The findings
conceming SMTEs in Mauritius and Andaman Islands have been compared
to make some destination-specific inferences. The relevance of the findings
has been discussed with reference to the SMTEs in the two destinations as
well as the possible acceptability in other comparable settings. Suggestions
have been made for further research in SMTEs’ use of the Internet for
marketing function.
Description:
School of Management Studies, Cochin
University of Science and Technology.