Collaborative desitnation marketing through trade shows : A study of Kerala Travel Mart

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Title:	Collaborative desitnation marketing through trade shows : A study of Kerala Travel Mart
Authors:	Shobha Menon Dr.Manoj Edward
Keywords:	Trade Shows Destination Marketing Motivation of Visitors of Trade Shows
Issue Date:	10-Aug-2015
Publisher:	Cochin University of Science and Technology
URI:	http://dyuthi.cusat.ac.in/purl/5183
Appears in Collections:	Faculty of Humanities

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